When it comes to money, because it’s so quantifiable, you’d expect people to make very rational decisions. But they don’t. Because we’re humans, we’re more driven by our evolutionary wiring and our emotions. We make “predictably irrational” decisions, as today’s guest expert would say. Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and a founding member of the Center for Advanced Hindsight. Here is a direct video link.
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